Calves Dragged and Face-Branded for Leather Car Interiors

What is the true price of leather? A PETA video exposé featuring investigative footage from the non-governmental organisation Repórter Brasil of several cattle ranches in Brazil supplying JBS SA – the largest leather processor in the world – reveals that gentle cows and bulls were branded on the face, electroshocked, and beaten before finally being slaughtered to be made into the leather interiors offered by the world’s largest car companies.

Do more: Urge the world’s largest car companies—General Motors, Volkswagen, and Toyota—to replace their leather interiors with vegan leather in all their car models so that consumers like you can easily make the compassionate choice for animals. Send Volkswagen CEO Matthias Müller an e-mail at [email protected], and use the form below to contact General Motors and Toyota.

General Motors Company
van Zyl
Toyota Motor Europe



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